
Invo and Kinetic Design + Development Decided To Change The Branch Experience Forever
Invo has partnered with a design and development firm to help your dream branch come to life.
About Kinetic
Licensed in 44 states
Development and architecture services
7 industries
Kinetic Design + Development was founded to “push the limits of traditional architectural practice.” The agency has partnered with Invo to design branch lobbies for financial institutions that move the needle for customers. Born out of Springfield, MO, Kinetic takes on hospitality, emergency services, healthcare, and retail projects along with financial institutions. Kinetic operates with a simple mission and purpose: People Are Our Purpose. In 2023, Invo and Kinetic partnered to re-think what the branch lobby could look like in the future.
About Kinetic
44 States
7 Industries
1 Mission
What does the future branch look like?
The in-branch experience is changing rapidly. Hiring constraints and a more digitally inclined consumer base risks making the traditional branch lobby a thing of the past. Data shows, however, that despite consumers doing more of their banking online, they haven’t quite given up on the branch.
Invo’s Mission
The banking industry is at a crossroads. Will banks and credit unions sanitize their branches by leaning fully into digital banking tools? We don’t believe that is what customers want from their financial institutions. In fact, they risk losing the single biggest trust creator in the industry: Face-to-face interactions.
Kinetic’s Partnership
Invo wants financial institutions to build better branches that cater to consumer sensibilities and needs. Kinetic has stepped in to help financial institutions design sustainable branches which incorporate the modern tech consumers need while keeping the face-to-face interactions top of mind.
“[We want to find] a good middle ground between
modern and timeless.”
Abbye Bobbett
Architect + Partner + COO at Kinetic Design + Development
Kinetic joined forces with Invo with a devotion to adaptability in mind. Today’s design environment can be cold and stark. Branch lobbies should be warm and inviting. Intentional lobby design, paired with In-Branch video banking solutions, allows financial institutions to provide dynamic technology without losing their local identity.
Staying true to your brand
Kinetic and Invo share a common core value: Innovation. Financial institutions shouldn’t be chasing the newest shiny thing, unless it stays true to who they are, and more importantly, to who their customers know them to be. Learn More →
Invo’s Mission
Digital banking has taken over the industry and too many community banks and credit unions are stuck playing catch-up with bigger institutions with bigger budgets. New technology is only as good as the way it is deployed. The future branch isn’t cookie-cutter. The future branch is the branch that innovates within the confines of your existing brand.
Kinetic’s Partnership
Why do customers come to your branch? Invo’s partnership with Kinetic is all about building branch lobbies that don’t just look good on Yelp, but remind your customers why they bank with you in the first place. Whether it is the warm hand-off from a lobby Concierge to the video banking kiosk they spoke to their favorite teller in, your branch should feel like your brand.
Watch Kinetic’s full interview with Invo
Staying true to your customers
Staying true to your brand is not just a marketing philosophy. Your brand is why your customers choose to bank at your financial institution rather than somewhere else. The future branch for your financial institutions only works if it is designed to serve people. Learn More →
Invo’s Mission
Invo exists to create seamless interactions between customers and their financial institutions. Our game is customer experience. How can financial institutions serve customers without resources of the big box brands? Outflank them on what customers really want. More than 50% prefer face-to-face interaction for complex transactions. The industry keeps going digital despite its customers wanting personal connection.
Kinetic’s Partnership
What works today may not work in a year. Staying true to your customers means being flexible in your branches. Kinetic design principles facilitate modern technology like video banking in a way that is sustainable. In other words, as customers demands change, the future branch can also change. As the industry rapidly sways from one trend to the next, Invo and Kinetic are committed to designing branches that are timeless.
Interested in learning more?
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✓ Learn how to overcome hiring & staffing struggles with digital tools.
✓ Discover solutions that deliver seamless on-screen experiences that are proven to cut wait times in half.
✓ Find out why features like Co-Browsing increase customer satisfaction
Nyle Cannefax
Solutions Consultant
Free eBook
Customer Satisfaction in a Digital World
✓ Learn how to overcome hiring & staffing struggles with digital tools.
✓ Discover solutions that deliver seamless on-screen experiences that are proven to cut wait times in half.
✓ Find out why features like Co-Browsing increase customer satisfaction